Ross has a terrific point but I do think he isn’t right about the McCain campaign as it stands now.
If Palin’s smart – if she’s the politician I hope she is, rather than an Alaskan Goodling with snazzy glasses – she’ll push back against this tendency, and try to use the next two months as an opportunity to define herself substantively as something more than a careful memorizer of the briefing books she’s handed. That’s more or less the advice I offer her in this week’s NR – but with the recognition that it’s much, much easier said than done.Ross Douthat (September 12, 2008) – Will McCain Ruin Palin, Revisited (Politics)
No doubt that the McCain campaign machine that put him in front of a puke green curtain to give a boring speech was inept. But haven’t most of those guys been moved around and aren’t they out of the way now? Since that shake up we have seen the McCain campaign reacting faster and with much more clever ads than the Obama campaign. The Celebrity Ad was terrific.
I think the McCain campaign will spot the over-briefing problem and back off. Let’s all remember that another great Republican who we know as the great communicator had the same problem. He figured it out. I suspect Sarah will too!
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